Sun Direct Restructures its Division in Two to achieve its target in 2010
Looking at the Current situation, Sun Direct, which is a South India based DTH Service, trying very hard to increase its Subscriber base in North India.To Attract more subscribers , they recently Launched HD DTH Services. It Targets to almost double it in the years 2010. Being the newest entry in DTH Industry, it need a lot of effort.
To Increase the Efficiency, it has divided the company into two divisions,
One will take care of the South Subscribers and the Companies International Business.
The Other will be working on making its presence in North India.
The Chennai-based television network has appointed Mohammed Mujeebuddin and Jawed Akthar to head the two units.
Mujeebuddin will head the South India and International operations. His last assignment was with STAR DEN Media Services. Akthar will head the North, East and Western India operations. He was associated with the STAR group for 13 years, where he was Executive Vice President, Distribution, managing their all-India cable distribution business.In an announcement to the Bombay Stock Exchange, the company said the aim is to distribute the Sun television channels in India and internationally via all fixed networks, including cable, DTH, IPTV, HITS and MMDS.
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